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︎︎︎ Illustration[NSFW]
︎︎︎ 2D Animation
Creative / Art
Direction
︎︎︎ Spotify Ads
︎︎︎ Wellness Pet
︎︎︎ Claim
︎︎︎ Julie Condoms [NSFW]
︎︎︎ Julie Photoshoot
︎︎︎ Cre8ors
Content Creation
︎︎︎ Guinep
︎︎︎ KA! Empathogenics
︎︎︎ Pop Up Grocer
︎︎︎ CBG NYC
Design
︎︎︎ Ana Luisa
︎︎︎ Parade
︎︎︎ Dave FX
︎︎︎ Hate U
︎︎︎ Charger
︎︎︎ Exu
︎︎︎ Prophet[NSFW]
︎︎︎ Other
CBG NYC
Social Media Management, Instagram (2025)
The challenge: Century Beauty Group, a SoHo based beauty lab, is brand new to both NYC and social media. With word of mouth as their #1 marketing tool, it was clear that they needed a social media strategy and presence - immediately.
So I got to work crafting a simple 3-part funnel of content: entertain ︎︎︎ educate ︎︎︎ inspire.
Making sure to scatter our message throughout: CBG NYC is your destination for self-preservation.
The outcome?: While our profile is still super fresh, now have an established web presence to aquire new clients with through a combination of on-trend content, paid ads, and carousels that assert us as thought leaders in the NYC spa space.
All content is planned, reasearched, shot, scripted, narrated, designed and edited by me! Additionally, all caption copy and community management is mine as well.
Click here to discover the Reels we produced for CBG NYC so far
